I’m a content creation specialist with 7 years of experience in the creative industry: 5 years as a designer | art director at the world-famous network of creative agencies in Kiev and Moscow (McCann Kyiv, Adventa Lowe Kyiv, Havas Moscow, Havas Digital Kyiv) and two years as art -director | creative director at the top fashion retailers in Kiev (THE ICON, SANAHUNT). Over the years, I have gone from working as a designer to the head of a professional team. Alongside, I created my clothing brand and am the author of one of the most hype fashion channels on Telegram about fashion and aesthetics - Tony Talks. Each stage of my career path gave me necessary knowledge: advertising taught me to think consumer thoughts and work with insights, and fashion retail taught me how to create creativity based not on the feelings of beauty, but on the demands of consumers and the demands of the marketing department.
